Marketing (Beograd. 1991) is a peer-reviewed serbian-language open-access journal published by Srpsko udruženje za marketing in Serbia, operating under an open-access model since 2002. The journal covers Commerce: Business: Marketing. Distribution of products.
Authors publish in Marketing (Beograd. 1991) without paying any article processing charge (APC) — making it a fully diamond/platinum open-access venue, supported entirely by its publisher or sponsor. Articles are released under the CC BY-SA license (see other journals using this license).
To date, Marketing (Beograd. 1991) has published 345 articles. Articles are minted with DOIs through the prefix 10.5937.
Keywords
marketing strategy, marketing communications, advertising, brand management, consumer behaviour, public relations
At a glance
- Publisher
- Srpsko udruženje za marketing
- Country
- Serbia
- Primary language
- Serbian
- License
- CC BY-SA
- Peer review
- Double anonymous peer review
- OA since
- 2002
- DOI prefix
10.5937
ISSN
- 0354-3471
- electronic
- 2334-8364
Manuscript languages
Frequently asked questions
Is Marketing (Beograd. 1991) peer-reviewed?
Does Marketing (Beograd. 1991) charge an article processing charge (APC)?
What subjects does Marketing (Beograd. 1991) publish?
What languages does Marketing (Beograd. 1991) accept?
What is the ISSN of Marketing (Beograd. 1991)?
0354-3471 (print) · 2334-8364 (electronic).